I’ve been quiet in forums, facebook groups, and during conversations for a really long time (read: years) about an issue in the freelancing world. Join any copywriting group and you will find at least 20 variations of these two posts: How do I convince the client that they are wrong and don’t know anything about copywriting. I’m the expert here. I read Breakthrough Advertising AND Influence. They should listen to everything I say. I gave the client exactly what they wanted and it’s … [Read more...]

