WARNING: Today I get a little ranty about the bad form I see all the time at live events. It's not really their fault. The vast majority of people learn about live events in one of three ways: Conventional wisdom Following the crowd Trial and error The problem is... Conventional advice is largely outdated or just plain wrong. The crowd you're following is working off said bad advice. And embarrassing yourself sucks. So, let’s dispel some myths about forming … [Read more...]
Archives for August 2017
[VIDEO] How to calm your nerves at events
Yesterday, I told you a story of a successful live event. One that brought me $500K because I was able to build a relationship with an influencer. Today, let’s talk about the flip side of live events -- the nerves, the intimidation, and the overwhelm. In college I had this dream to become a sports reporter. It seemed perfect. I loved writing, loved sports, and it came with the added perk of being surrounded by athletic guys all the time. I was the editor of the school newspaper when our … [Read more...]
The live event that made me $500K
I entered his contest on a whim. I’d been following Derek Halpern for a while and trying to build my copywriting business. He was offering a free ticket to a small live event in NYC. Ramit Sethi and James Altucher were speaking, but I was new to this world so I had no idea who they were. I just wanted to be around people who were doing what I wanted to do. Well, thanks to my horrid video editing and a funny impersonation of Derek, I won. Derek flew me down to the city, put me up … [Read more...]
The 4-Part Test For Firing Clients
Do you remember the first time you used the internet? I was 13 and my cousin showed me how to play checkers online. I thought it was magical. And the most magical part was the chat, and…. … the lying. a/s/l? (Remember that …. It stood for age/sex/location) I remember looking at that little blinking cursor and dreaming of the endless possibilities. My 13-year-old go-to answer was: 19/f/minnesota Now what I found exotic about being from Minnesota I have no idea. But, that 19-year-old … [Read more...]