Life and Writing

Abbey Woodcock

Your Guide to Voice: Stand out from the noise in 5 steps

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Archives for June 2018

Nerd trophies

It’s all hands on deck. For my husband and business partner KC, we mean that quite literally. Right this very minute, he is building a new deck at my parents’ house. I was given the choice between holding the wood while he cut it or writing today… so here I am. Last week, I emailed you about my parents Woodcock Woodstock Milestone party. It’s the biannual event my parents hold to replace all the graduations, anniversaries, etc. This past weekend, we were all at the house doing a … [Read more...]

How to get more clients using lotion and whiskey

I get clients one of just two ways-- at live events and through referrals. And there's a rarely-used trick to making sure that referral pipeline never runs dry. I reveal the secret in this video: My favorite gifting sites: Goldbely.com Cloud 9 Living Dancing Deer Night Owl Paper Goods   P.S. Finding clients as a solo freelancer doesn’t have to be a constant struggle. My friend Matt Inglot is a great example of this. His tiny agency (him and a few … [Read more...]

Start here

  • ABOUT ME
  • THE BOOK
  • FOR COPYWRITERS ONLY
  • WHERE TO FIND ME

Recent Musings

  • Why people hire marketing consultants
  • I’m not answering this question anymore
  • Copy school drop-out (or that time I quit Parris)
  • Working for a dying print newspaper made me a better digital marketer
  • B.I.G niches

What people say

I’ve made it one of my missions to find that next generation of superstars…and one of the copywriters I am placing a big bet on is Abbey

After working with some of the best copywriters who have ever lived throughout my career, I came to the realization that it was not a “given” that there would be a next generation of copywriters who understood direct response like their predecessors. I’ve made it one of my missions to find that next generation of… Read more “I’ve made it one of my missions to find that next generation of superstars…and one of the copywriters I am placing a big bet on is Abbey”

Brian Kurtz
Former Executive VP of Boardroom
Read more about Abbey

Huge, ‘beyond expectation’ wins for some of the most famous names in our industry

Abbey Woodcock is one of my favorite copywriters – both to work with and recommend – for 3 reasons: She has a deep understanding of direct response marketing AND how it fits into modern mediums like social and email. She has a deep understanding of human psychology and how to speak to different markets and… Read more “Huge, ‘beyond expectation’ wins for some of the most famous names in our industry”

Kevin Rogers
Copy Chief
Read more about Abbey

“The systems she created to hire, train, and evaluate writers are now a daily part of operations.”

Abbey was a key member of my team during a time of explosive growth. I needed to grow my content team and leaned heavily on Abbey to conceptualize, build, implement, test and improve our backend processes. The systems she created to hire, train, and evaluate writers are now a daily part of operations. Writing great… Read more ““The systems she created to hire, train, and evaluate writers are now a daily part of operations.””

Ramit Sethi
I Will Teach You To Be Rich
Read more about Abbey

Recent Posts

  • Why people hire marketing consultants
  • I’m not answering this question anymore
  • Copy school drop-out (or that time I quit Parris)
  • Working for a dying print newspaper made me a better digital marketer
  • B.I.G niches

Recent Comments

  • Tamar Ansh on Copy school drop-out (or that time I quit Parris)
  • Lucus on Working for a dying print newspaper made me a better digital marketer
  • Abbey on B.I.G niches
  • Abbey on B.I.G niches
  • Abbey on B.I.G niches

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